If you’ve ever read any of Russell Brunson’s “Secrets” books, then you already know that each of them holds some serious funnel-building and sales-generating power…
But what you probably DON’T know is that Russell spent a ton of time he never anticipated re-writing his entire Expert Secrets book…
It was just supposed to be a “quick update”... a little refresh.
But once he got going, he couldn’t stop, and by the time he was done, his 2nd edition had about 50K new words, which is OVER half the book! 😆😆
So it’s basically a whole new book!
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